About Us

We focus on the needs of small business owners. While there are many sites that claim to serve small business owners, their real audience is either aspiring business owners, or employees at very large companies. At Fit Small Business, we write for the existing business owner, who is getting up early in the morning and asking themselves “how am I going to increase revenues and profits today?”

To provide you with the information your small business needs to succeed, we write “how to” articles and buyer’s guides which help you make informed purchasing decisions.

Behind the scenes, every article we write involves hours of research, data analysis, and interviews with industry experts and small businesses owners like you. Our in-house staff of 12 writers (and growing) spend 8 hours a day asking the questions that you want to know the answers to about how to run a successful small business.

Our Story

Fit Small Business was founded in 2013 by Marc Crosser and David Waring.

Together, Marc and David share 25 years of experience in small business management and marketing. They’ve advised clients ranging from dentists on Main Street to financial companies on the New York Stock Exchange.

Before Fit Small Business, they always had friends, family, and colleagues asking them advice on how to run a successful business. While they were happy to provide the advice, they were surprised that there was not an online resource where business owners could turn for this same advice.

There are 28 million small businesses in the U.S. They account for 55% of all U.S. jobs. And yet these brick and mortar businesses were being completely neglected.

This is why Fit Small Business was founded: to provide small businesses with the information they need to succeed.